Saturday, December 27, 2008

Phonetic Reversal Diabetes Ad

The Utah Department of Health created a commercial using a technique called Phonetic Reversal. They recorded the guy, in English, repeating his line but completely in reverse. When you play it backwards, you can then understand what he is saying.

Here are the two videos:
Original Raw Footage (Phonetically Reversed)
http://www.youtube.com/watch?v=RJ3bGeJoh5A

Reversed (Understandable)
http://www.youtube.com/watch?v=C86QmRVk_7k

This first time I saw this on TV, I was in complete awe and totally amazed while most people seemed to not even have realized what was going on.

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